Custom Rods - Rod Repair - Reel Service

We pride ourselves on crafting exceptional hand built carp, specialist, lure and fly rods, using cutting edge materials and components, backing them up with superior product knowledge, service and aftercare.

Rods built with passion

Custom Built just for you

Have your best experience yet!

Trout/Fly | Heavy Offshore

We specialize in high performance, hand built rods. We build on many of different blanks and are experts at building custom fishing rods.  We have also have our own superb rod models to choose from.

Years of Experience Custom Building

Custom Build

Each of our award-winning products has been designed, tested, and manufactured by fishing experts for designated fishing purposes, achieving the optimum function and quality durability, all for a fair price.

Variety of Rods

We hope you can find the time to look through our website and enjoy a selection of these truly innovative products, all made for your pleasure and enjoyment.

Especially for you

Please remember that if you don’t see what you want in a rod, just phone us and we can discuss your exact requirements.

We make Exceptional Fishing Rods

Rod building is hard to master, but I take my time and produce a personal and unique rod for your style of fishing.
I have been building and repairing fishing rods for many years. Whether it is a handle, guide replacement for a favorite rod, or a new set of rods to catch that dream fish.
You will not be disappointed in the quality of my work.
Rods can be built using any of the leading manufacturer’s blanks.
For repairs or if you cannot find what you require on the website, please Text me, and I will contact you.

why build rods? 

Well, if I build new rods, it is for the fisherman who knows what quality is, and most of all, they want unique rods.
Also, you want a rod in your hands built for yourself that exactly fits your needs.
Almost anything is possible

  • A rod with custom grips.
  • A rod with guides of your choice
  • A rod with special or another guide spacing to match your reel


Casting Customs offers custom rod building for all Fresh and saltwater applications. As we like to say, we can oversee all your fishing needs, from trout to tuna. Pricing for custom builds is quoted and then approved before ordering components. Depending on custom builds can vary; most can be completed in approximately three weeks.

Benefits of custom rod building:

Of course there are more advantages to custom rod building.
Handmade rods are more affordable than the better class rods, that’s obvious, but most important one has got more confidence in a handmade rod.


Outstanding service


The Ideal Weight Casting


Every rod is custom


different types of finishes.


Repairs on Broken Rods

Repair services

Broken rods

Broken guides

Damaged reel seats

Damaged handles and grips